Culture & heritage
Storytelling that puts Balti language, craft, music and history in front of the people who travel here.
Projects for sustainability
Discovering GB.
Showcasing the culture, heritage, and natural beauty of Gilgit Baltistan — promoting sustainable tourism while empowering local communities through storytelling, exploration, and engagement.
Discover the region
The people and places behind every journey.
Discovering GB shares the landscapes, traditions and everyday stories of Gilgit-Baltistan. By centering local voices and livelihoods, the project connects visitors to the communities that make the region remarkable.
The idea
Sustainable tourism
Journeys designed around low impact on a fragile mountain ecosystem, and fair value for local hosts.
Community income
Guides, transport, homestays and food are sourced locally, so tourism income stays inside the valley.
